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ABI

POLITICAL CAMPAIGNING THROUGH SOCIAL

 

 
 

THE WORK

In support of their three-pronged #FloodFreeHomes campaign, this series of engaging social posts for the Assocication of British Insurers rallied support and drove visitors to a dedicated mini-site.

 

 

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THE IMPACT

Only one week after its launch, 20 MPs representing 1.4 million constituents signed up in support of the ABI’s Flood Free Homes campaign.  In addition, 24 Prospective Parliamentary Candidates have also pledged their support.

 

 

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